• Skip to primary navigation
  • Skip to main content

Logistics Data Crunch

I help transport and logistics companies automate their processes

  • Newsletter
  • Archive
  • About

Building a house vs. automating your logistics business

2019-12-02 By Antonis Christofides

Thirty years ago my parents built a house. At the same time, my future parents-in-law renovated a 1830 house, which was pretty much equivalent to building one (only the foundation and structure were kept).

Unlike my parents, whose house today feels almost new, my parents-in-law did a mediocre job: there aren’t enough power sockets, the plumbing is all but failing, and the sound proofing is ludicrous. Was it because my in-laws were tight on money? Quite the opposite. My in-laws went way overbudget and likely spent more than my parents. Why this difference then?

Simple: Unlike my in-laws, my parents were in the construction business. They knew which electrician and which plumber they could trust—and trust wasn’t that much necessary anyway, because they could judge for themselves.

You are a logistics company. You’re not an IT expert. You need to automate some part of your business. You are in a position similar to the one my in-laws were. In fact, your position may be worse. Having a house built is a commodity. It’s relatively easy to find alternative contractors, and assess them both on their price and their reputation. You likely have friends who built a house and can ask them. And this is why, despite its shortcomings, my in-laws’ house is still a great house. They went overbudget but they made it.

But automation can fail big. What can you do to avoid this failure?

I don’t have the answer, but I will explore it in a series of daily posts.

Related:

  • IT is hard

Filed Under: IT

Did you like this post?

Previous Post: « IT is hard
Next Post: The problem of automation is a problem of trust »